Hiring An SEO Company Orange County: Be On The Lookout For Unethical Practices

Hiring an SEO company Orange County can be highly beneficial to your bottom line. Just remember to stay on the good side of search engines.



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How to Know if the SEO Company Orange County You Hired is Ethical

After deciding to hire an SEO company Orange County corporations should be carefully monitoring that company’s business practices.




Why Having A Long Term Relationship With Your SEO Company Is Important

Say that you’re looking for more car sales, and more service clients. You have your website, and you know that it’s an important tool as it relates to those things. You’ve hired an SEO company, and they’ve helped to optimize your website. You’re seeing more sales as a result. The hard part is over, right? Well…yes and no.

At this juncture, it seems like you could get rid of the SEO company, since they’re just an unwanted expenditure. But you’d be mistaken in thinking that, for a very simple reason: SEO is not static. It’s an ongoing process, a fluid, malleable thing, ever-changing. Search engines like Google are a perfect example of this. They’re constantly tinkering with their algorithm, striving to remain relevant for web users that utilize it every day. Because of this, the work of an SEO company really never ends. They must constantly be making changes too, both large and small, in order to keep that all-important SEO ranking that is driving those great sales numbers of yours. As you can see, you might not want to get rid of your SEO company just yet!

When Using An SEO Company Orange County Auto Dealers Are Marketing To More

The last time you needed to research a purchase, what did you do?  In past decades you may have asked friends, looked up the product in industry magazines, or even have gone to the library.  But nowadays, odds are you simply pulled out your phone or tablet and did a quick internet search.  Most people who need to make a purchase today do just that, and most people don’t read past the first two pages of search results.  The key to ensuring that they decide to purchase from your business, then, is making sure you’re on those first two pages.  While using  an SEO company Orange County dealerships can see a significant jump in page ranking, and that can translate into a jump in sales.

Does Do It Yourself Work?

Many business owners wonder if hiring an SEO strategy company is overkill.  After all, how hard can it be to run a website?  The fact is that trying to manage your business’s SEO strategy by yourself is a bit like trying to do all the graphic design and fabrication for your dealership’s sign.  Sure, you could do it, but it would take a lot of time, training, and expertise that you don’t have, and in the end you would get a sign that looks like it’s been put together by an amateur.  Most would rather hire a professional sign-maker, get assured quality, and free themselves up to make money.  Here’s a few things to keep in mind when designing an SEO strategy:

Is It Professional?

Thinking of the sign example again, you wouldn’t hire someone to do the graphic design for your sign unless you could see a portfolio of their work and you agreed that it looked professional, on-brand, and attractive.  An SEO company should be able to provide you with useful website content, social media marketing, and advice for how to reach your customers across multiple internet platforms (such as your website, Facebook, Twitter, and so on).   In addition, they should be able to provide all of these things in language and style that matches your business’s unique brand.


Forget the Facebook ads. Sure Facebook can target groups, maybe even “people who might be moving” but it’s hard to find clients this way. No one scrolls through Facebook to find movers when they’re stressed packing or planning to move. Instead, they do what anyone would do. They go to Google and type in “movers in Los Angeles” (or whatever city they live in) and give them a call.

Facebook ads are meant to build a brand’s presence. Google pay per click advertising, on the other hand, is more precise. If you’re looking for more leads, calls, and sales, use Google Ads, especially if you’re on a budget and need the most value for your money.

Grow your marketing efforts along with your business

Spend your entire marketing budgets on Google Ads. As you increase sales, you can increase your marketing efforts until you show up on 100% of the searches in your area.

Thanks to Google AdWords, you can place ads in front of the people who need to see them most, people in your targeted locations, who need your services at the moment they need them. What’s even better is you only pay Google when someone clicks, calls or visits your website.