Yelp is a corporation that developed a website and app which publish crowd-sourced reviews about local businesses.
Founded in 2004 by former Paypal’s Russel Simmons and Jeremy Stoppelman, it expanded throughout Europe and Asia and believed to have 135 million monthly visitors and nearly 95 million reviews.
Yelp isn’t just an option but rather a necessity especially for local small businesses. It helps people decide where to go eat, shop, spend their money. and have fun!
Setting up your page is just filling out a couple of online forms and answering an automated call for verification. So make sure all necessary information that you want your clients to know is on your Yelp Page. You can upload photos, place a link to your website and ensure that your contact information, store hours, and other business information are up to date; otherwise Yelp will move on to a competitor and place it better in the search results because they provide more detailed information on what the site visitors need.
Read more here: http://www.drivetrafficmedia.com/yelp-and-how-it-helps-your-business/
The first impression is always lasting so to speak. It goes the same with your first date, your job interview and even on Facebook marketing.
In many social media site when you sign up, you will get the option to load an image that will represent yourself. Reason? It will help to identify you. It’s a must. Same thing goes with your profile picture in Facebook as it is considered to be way important compared to the top page of your timeline which is your cover photo.
In a research, Oxford’s Dr. Bernie Hogan says, ” This photo has become the new calling card, it is the first point of contact and believed that its more professional having an avatar/profile picture because it adds a different level of personal touch.”
Read more here: http://www.drivetrafficmedia.com/facebook-personal-profile-page/