Internal links are hyperlinks that connect a webpage to another page on the same website. They’re essential such that they can help improve a website’s SEO and user experience. All you need is a regular audit from a reputable SEO company to make sure your internal links can be crawled or can take advantage of the SEO value of other hyperlinks.
Here, we’ll show you the real value of internal links and briefly explain their importance in your marketing initiatives.
A good interlinking structure offers a functional navigation bar and a drop down menu which has links to relevant topics. They’re designed to satisfy user intent and encourage SEO-rich website interaction. The goal is to make the visitor stay on your site for a long time with the hope that he or she will complete a sale.
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