SEO and PPC have always been completely two separate strategies! But realize that you get an accurate result where every cent counts for PPC, and, on the flip side, SEO.
Analysts recommend that SEO Orange County together with PPC,need to be utilized for maximum effectiveness of the company’s online traffic and lead generation goals.
Let us find out some ways how this two compliment each other, how they are better when used together despite the fact that they are competing forces.
Read more here: http://www.drivetrafficmedia.com/choose-seo-ppc/