It is an extremely exciting process to redesign a website! Yes, it is essential to have a great looking website to pretty much convert your visitors into paying customers. Unfortunately, visual designers overlooked SEO, traffic, and content which are supposed to be the ultimate gauge in the success of a website. Many have been fooled believing that the web design alone will increase or at least improve revenue. The reality is, the new design can increase a customer’s trust and only later will it turn or increase sales rates.
Here are some few strategies or better approaches we could use in redesigning a website: http://www.drivetrafficmedia.com/website-redesign-and-how-to-make-it-sell-better/